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Peugeot Job Cuts – Francois Hollande Mad - Vive La France (she’s bust)

Tom Winnifrith
Saturday 14 July 2012

I gather that ADVFN has a large presence in France and a growing readership in a country I adore. So before I offend all you froggies out there may I wish you a very happy Bastille Day. Now for the offending. There is always stiff competition for the title of the worst and maddest leader in the EU. Like Eurovision, the Greeks traditionally make a strong showing as do those chaps from the former Yugoslav Republics. However, before your recent Presidential poll, I sensed that Francois Hollande would be a very strong contender indeed for this title and since his election he has not disappointed me. As each week has gone by he has shown himself to be even madder and stupider than anyone could have dreamed of. His reaction to news that Peugeot is to fire 8,000 employees was a master-class in self delusion.

Here are the facts. Peugeot is loss making. If it carries on as it has been then it will go bust. Its problem is that its cars are not very good and as such they are over-priced for what they offer. But Peugeot cannot afford to cut its prices because its cost base is too high. And its cost base is too high because it builds cars in France where it must pay high wages to staff who put in s short working week, demand long holidays, have a propensity to go on strike and overall do not have a great work ethic.

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About Tom Winnifrith
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Tom Winnifrith is the editor of TomWinnifrith.com. When he is not harvesting olives in Greece, he is (planning to) raise goats in Wales.
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